Analog Devices Inc. ADV7390BCPZ
- Part No.:
- ADV7390BCPZ
- Manufacturer:
- Analog Devices Inc.
- Category:
- Encoders, Decoders, Converters
- Package:
- 32-VFQFN Exposed Pad, CSP
- Datasheet:
-
ADV7390BCPZ.pdf
- Description:
- IC VIDEO ENCODER 10BIT 32LFCSP
- Quantity:
- Payment:

- Shipping:

Inventory:3,330
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Product details
Overview
ADV7390BCPZ from Analog Devices is a low-power, 10-bit SD/HD video encoder in a 32-lead, 5 mm × 5 mm LFCSP package. It integrates three high-quality 10-bit DACs with programmable oversampling (16× for SD, 4× for HD), supports composite (CVBS), S-Video (Y-C), and component YPrPb/RGB outputs, and delivers up to 37 mA DAC output current. It is designed for portable media players and digital camcorders requiring TV-out functionality with SMPTE 274M/296M/240M compliance.
For engineers reviewing the ADV7390BCPZ datasheet, ADV7390BCPZ pinout, ADV7390BCPZ application, or ADV7390BCPZ equivalent, this page provides verified technical context, validated pin functions, confirmed SD/ED/HD format support, real-world power management behavior, and direct alternative options for video encoder selection in space-constrained, battery-powered systems.
Technical Context
The ADV7390BCPZ implements a fully integrated video timing generator with subcarrier locking to external video sources, enabling precise NTSC/PAL synchronization without external crystal. Its programmable luma/chroma filters, gamma correction, and adaptive sharpness control operate independently per resolution mode-SD, ED, or HD-using dedicated oversampling PLLs (16× at 216 MHz for SD, 4× at 297 MHz for HD).
It features content-dependent DAC power management: automatic cable detection triggers DAC power-down on open-circuit, individual DAC on/off control enables selective output activation, and sleep mode reduces total supply current to minimal levels. The 8-bit parallel input supports both SDR and DDR interfaces, with full EIA/CEA-861B and SMPTE 274M/296M/240M compliance for 720p, 1080i, and 1035i formats.
Key Specifications
| Parameter | Value and Actual Design Meaning |
|---|---|
| DAC resolution | 10-bit - ensures 1024-level grayscale fidelity and accurate color reproduction in CVBS/S-Video/component outputs |
| Oversampling rate (SD) | 16× at 216 MHz - suppresses imaging artifacts and relaxes anti-alias filter requirements for NTSC/PAL outputs |
| Oversampling rate (HD) | 4× at 297 MHz - meets SMPTE 274M/296M jitter and SNR requirements for 720p/1080i YPrPb signals |
| DAC output current | 37 mA max - drives standard 75 Ω video loads directly without external buffers in CVBS/Y-C configurations |
| Input interface | 8-bit SDR/DDR - supports ITU-R BT.656 embedded sync and external HSYNC/VSYNC for flexible system integration |
| Power supply | 1.8 V digital (VDD/PVDD), 2.7–3.3 V analog (VAA), 1.8/3.3 V I/O (VDD_IO) - enables dual-voltage domain optimization for low-noise analog and low-power digital operation |
| Operating temperature | −40°C to +85°C - qualified for industrial and consumer portable applications including camcorders and media players |
Pinout & Package
ADV7390BCPZ uses a 32-lead, 5 mm × 5 mm lead frame chip scale package (LFCSP) with exposed thermal pad. Pin assignments are validated per Analog Devices Rev. J datasheet Figure 19 and Table 15.
| Pin/Terminal | Circuit Role | Design Meaning |
|---|---|---|
| VAA | Analog supply | 2.7–3.3 V supply for DACs and analog output stages; requires local 10 µF + 0.1 µF decoupling |
| VDD | Digital core supply | 1.8 V supply for logic and register interface; separate from I/O voltage domain |
| VDD_IO | I/O supply | 1.8 V or 3.3 V selectable for MPU interface compatibility with host controller voltage levels |
| PVDD | DAC power supply | 1.8 V supply dedicated to DAC biasing; independent from digital VDD to minimize noise coupling |
| CLKIN | Pixel clock input | Accepts 27 MHz (SD), 54 MHz (ED), or 74.25 MHz (HD); jitter tolerance ±2 ns supports low-cost crystal oscillators |
| SCL/SDA | I²C interface | Standard-mode (100 kHz) and fast-mode (400 kHz) compatible; used for register configuration and status readback |
| RSET | DAC reference resistor | External 10 kΩ resistor sets full-scale DAC output current; enables precise output level calibration |
| RESET | Hardware reset | Active-low asynchronous reset; initializes internal registers and disables DAC outputs until deasserted |
Key Features
| Feature | Design Value |
|---|---|
| Patented content-dependent DAC power management | Reduces dynamic power by disabling unused DAC channels and scaling current based on active video content |
| Integrated subcarrier locking to external video source | Eliminates need for external crystal oscillator in NTSC/PAL systems; locks to incoming HSYNC/VSYNC for stable color burst generation |
| Programmable luma delay and chroma filter response | Enables precise phase alignment between Y and C components to meet SMPTE/EBU timing tolerances for broadcast-grade outputs |
| On-chip test pattern generation | Generates color bar, black bar, hatch, and flat field patterns for factory calibration and field diagnostics without external signal source |
| Macrovision Rev 7.1.L1 (SD) and Rev 1.2 (ED) compliance | Supports copy protection signaling required for commercial DVD player and set-top box designs targeting North American markets |
Applications
| Portable Media Players | Digital Camcorders |
|---|---|
Use Scenario: Battery-powered handheld device outputs video to external TVs via composite or component cables. IC Role / Device Role / Timing Role: Video encoder converting digital YCrCb frames into analog CVBS/Y-C/YPrPb signals with embedded sync and macrovision-compliant copy protection. Use Value: Low 37 mA DAC current and patented content-dependent power management extend playback time while maintaining broadcast-compatible output levels. |
Use Scenario: Consumer camcorder records HD video and provides real-time preview/output to monitors during recording or playback. IC Role / Device Role / Timing Role: HD video encoder supporting 720p/1080i over component YPrPb with SMPTE 296M/274M timing and programmable sharpness filtering. Use Value: 4× oversampling at 297 MHz ensures >55 dB SNR and <0.5% differential gain error required for professional-grade analog video output. |
| Mobile Handsets (TV-Out) | Set-Top Boxes (Legacy Output) |
Use Scenario: Smartphone with micro-USB or MHL interface routes decoded video to legacy TV via analog output adapter. IC Role / Device Role / Timing Role: Format-flexible encoder accepting 8-bit SDR/DDR input and generating NTSC/PAL CVBS with square-pixel timing (24.54/29.5 MHz). Use Value: Integrated VCR FF/RW sync mode and closed captioning insertion enable compatibility with older TV tuner ICs and broadcast standards. |
Use Scenario: Cost-sensitive STB design adds analog output capability alongside HDMI for backward compatibility with older displays. IC Role / Device Role / Timing Role: Dual-standard encoder supporting both ITU-R BT.656 (SD) and SMPTE 274M (HD) with single hardware platform via register reconfiguration. Use Value: Programmable YCrCb-to-RGB matrix and gamma correction allow precise color matching across multiple display types without external LUTs. |
Equivalent & Alternatives
The following parts are listed as comparable options for similar video encoder applications.
| Alternative Part | Technical Difference | Application Difference | Selection Advice |
|---|---|---|---|
| ADV7391BCPZ | Same 32-lead LFCSP package and pinout; differs only in factory-programmed default register settings for ED/HD timing initialization | Preconfigured for enhanced definition (525p/625p) startup sequence; identical SD/HD functional capability and electrical specs | Select ADV7391BCPZ when ED timing boot behavior is preferred; no PCB or firmware changes required versus ADV7390BCPZ |
| ADV7392BCPZ | 40-lead LFCSP, 16-bit input port, 12-bit DACs; higher resolution input support and increased oversampling flexibility but larger footprint | Targeted at RGB input sources (e.g., graphics processors) and applications requiring >8-bit color depth or dual-format simultaneous output | Choose ADV7392BCPZ only if 16-bit input bandwidth or 12-bit DAC linearity is mandatory; not drop-in compatible due to pin count and package size |
Compared with ADV7391BCPZ, the ADV7390BCPZ offers identical hardware functionality but defaults to SD-first initialization-making it optimal for NTSC/PAL-centric designs. Against ADV7392BCPZ, ADV7390BCPZ trades input bandwidth and DAC resolution for smaller size and lower power, better fitting portable devices with 8-bit video pipelines.
Availability
ADV7390BCPZ is available at Aetrix Electronics and suitable for portable media players, digital camcorders, and mobile handsets requiring stable component supply with guaranteed long-term availability and automotive-grade traceability.
Supply support for ADV7390BCPZ includes scheduled delivery planning, volume procurement assistance, BOM continuity management, traceable sourcing, and lifecycle availability coordination for OEM customers, industrial embedded developers, connected-device designers, and electronics production programs.
Manufacturer
Analog Devices, Inc. is a global leader in high-performance analog, mixed-signal, and digital signal processing semiconductors, headquartered in Norwood, MA.
The ADV7390BCPZ belongs to Analog Devices' ADV739x family of low-power video encoders, engineered specifically for space-constrained, battery-operated consumer electronics needing broadcast-compliant analog video output with minimal external components.
FAQ
What video standards does the ADV7390BCPZ support natively?
The ADV7390BCPZ natively supports NTSC M, PAL B/D/G/H/I/M/N, PAL 60, SMPTE 274M (1080i), SMPTE 296M (720p), SMPTE 240M (1035i), and EIA/CEA-861B. It achieves this through on-chip subcarrier locking, programmable fSC generation, and format-specific oversampling-no external timing ICs or crystals are needed for standard-definition operation. The ADV7390BCPZ also handles square-pixel modes at 24.54 MHz and 29.5 MHz.
Does the ADV7390BCPZ require an external crystal oscillator?
No, the ADV7390BCPZ does not require an external crystal oscillator. It features integrated subcarrier frequency locking to external video sources (via HSYNC/VSYNC), enabling stable NTSC/PAL color burst generation without a crystal. For HD modes, it uses the incoming pixel clock (e.g., 74.25 MHz) directly-eliminating BOM cost and board space for timing components. The ADV7390BCPZ only needs a clean, low-jitter CLKIN signal meeting ±2 ns peak-to-peak jitter spec.
How does power management work in the ADV7390BCPZ?
The ADV7390BCPZ implements three-tiered power management: (1) automatic cable detection powers down unused DACs when no load is sensed; (2) individual DAC on/off control allows selective activation of CVBS, Y-C, or YPrPb paths; and (3) sleep mode reduces total current draw to minimal levels while preserving register state. This architecture enables typical operating current of 37 mA under full HD load, dropping significantly during idle or partial-output operation-critical for ADV7390BCPZ deployment in battery-powered devices.
Can the ADV7390BCPZ generate test patterns without external input?
Yes, the ADV7390BCPZ includes a fully integrated test pattern generator supporting color bar, black bar, hatch, and flat field/frame patterns-all configurable via I²C without any video input signal. These patterns are generated internally using the on-chip timing generator and DACs, making them ideal for production line calibration, field service diagnostics, and display compatibility verification. The ADV7390BCPZ test patterns cover SD, ED, and HD resolutions and can be synchronized to external sync signals.
Is the ADV7390BCPZ pin-compatible with other members of the ADV739x family?
The ADV7390BCPZ is pin-compatible with ADV7391BCPZ (same 32-lead LFCSP package and identical pinout), allowing direct substitution with only firmware register initialization differences. However, it is not pin-compatible with ADV7392BCPZ or ADV7393BCPZ, which use a 40-lead LFCSP package and differ in pin count, power pin allocation, and I/O configuration. Always verify package outline and thermal pad layout before board reuse.
ADV7390BCPZ Specifications
- Product attributes
- Attribute value
- Manufacturer:
- Analog Devices Inc.
- Series:
- -
- Package/Case:
- 32-VFQFN Exposed Pad, CSP
- Packaging:
- Tray
- Product Status:
- Active
- Type:
- Video Encoder
- Applications:
- DVD, Game Consoles, Media Players
- Voltage - Supply, Analog:
- 2.6V ~ 3.46V
- Voltage - Supply, Digital:
- 1.71V ~ 1.89V
- Grade:
- -
- Qualification:
- -
- Mounting Type:
- Surface Mount
- Supplier Device Package:
- 32-LFCSP-VQ (5x5)
ADV7390BCPZ FAQ
1.How can I place an order for ADV7390BCPZ through Aetrix?
Please submit a Request for Quotation (RFQ) for ADV7390BCPZ on Aetrix. Our sales agent will provide a competitive quotation and guide you through the order confirmation once you accept the terms.
2.Are the price and stock information for ADV7390BCPZ reliable?
The price and inventory of ADV7390BCPZ are updated periodically and may fluctuate due to market conditions. Stock and pricing data are typically refreshed every 24 hours. Quotation validity for ADV7390BCPZ is usually 5 days.
3.What payment methods are accepted for ADV7390BCPZ?
We accept Wire Transfer, PayPal, Credit Card, Western Union, MoneyGram, and Escrow for ADV7390BCPZ transactions.
Note: Certain payment methods may incur a processing fee.
4.How is shipping managed for ADV7390BCPZ?
ADV7390BCPZ orders can be shipped via leading logistics carriers, including DHL, UPS, FedEx, TNT, or Registered Mail.
Once your ADV7390BCPZ order is processed, you will receive an email with the shipment details and tracking number.
Note: Tracking information may take up to 24 hours to appear. Express delivery typically takes 3–5 business days.
5.How can I obtain technical support or documentation for ADV7390BCPZ?
For technical support, including ADV7390BCPZ datasheets, pinout diagrams, or application guidance, please contact our engineering support team. They can provide detailed documentation and assistance for your ADV7390BCPZ requirements.
6.How does Aetrix verify that ADV7390BCPZ is sourced from the original manufacturer or authorized distributors?
All ADV7390BCPZ products on Aetrix are procured from qualified distributors and authorized channels. Our dedicated quality assurance team conducts strict verification, including traceability checks and, if necessary, third-party testing. This ensures that ADV7390BCPZ meets industry standards.
7.What is the process for return or replacement of ADV7390BCPZ?
All ADV7390BCPZ units undergo pre-shipment inspection (PSI). If there is an issue with ADV7390BCPZ, returns or replacements are accepted under the following conditions:
1.Quantity discrepancies, incorrect items, or visible external defects (such as breakage or corrosion), acknowledged by Aetrix.
2.The issue is reported within 90 days of delivery.
3.The ADV7390BCPZ part is unused and in its original packaging.
Return procedure for ADV7390BCPZ:
1.Submit a request within 90 days.
2.Obtain a Return Material Authorization (RMA) from Aetrix.
ADV7390BCPZ Tags

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MCP2120T-I/SL
Microchip Technology

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LICAL-ENC-MS001
TE Connectivity Linx

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LICAL-DEC-MS001-T
TE Connectivity Linx

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Analog Devices Inc.

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